Zora is a point-of-sale application for a postal service provider. The creators of Zora emphasized that the design should incorporate point-of-sale, a computer, and postal service. The design transforms the computer screen into a literal and figurative screen. Literally, it is a computer screen, but figuratively, it is converting the binary code at the back of the computer into a package, letters, and money on the front side of the screen. This cleverly simple design communicates the software’